Marketing Courses
Every business needs to effectively market its products and services. Our marketing courses are specifically designed for those who don’t have large promotional budgets, taking learners through the key marketing stages– from researching and designing products that meet customer needs, through to promotion and PR.
A simple marketing plan can make all the difference to your business – it means you can focus your time and resources on marketing approaches that will really work for you. Discover how our Designing a Marketing Plan workshop could help you plan for success.
Finding out what your customers actually want so that you can design products and services to tempt them, can boost your sales and increase your profitability. Our Knowing Your Market workshop helps you carry out market research, evaluate competition and understand your target market.
Branding your business, so that customers recognise your products and the benefits you offer, can save you time and money. Our Brand Building workshop shows you simple steps to brand or re-brand your business using proven industry tools and techniques.
Promoting your business needn’t cost a lot but often money spent is wasted. Learning how and where to promote your business to best effect, with adverts that stand out from the rest and press releases that raise your profile will attract new customers and repeat business – the more people who know about your business, the more chance you have of success! Discover how to prepare copy for adverts and press releases saving you hundreds of pounds with our Writing Press Releases and Advertising Copy workshop .
More people are afraid of public speaking or giving presentations than are afraid of flying but chances are that at some stage in your working life you will need good presentation skills – for that all important sales pitch, to win a new contract, to secure a bank loan. Nova Lifestyles takes the fear out of public speaking by helping you use simple tools and techniques to speak confidently and with real authority. Our Introduction to Presentation Skills workshop works to develop basic skills, with practise opportunities so you can test out your newly gained abilities. To improve existing skills and try out some new approaches, our Advanced Presentation and Public Speaking workshop helps you develop your style further for maximum impact and effectiveness.
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Remember - If you are a member of the Island Health and Wellbeing Network you will be able to access FREE and discounted training opportunities saving you hundreds of pounds!